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(Not your children; this isn't magic!)
Conquer the minds, hearts & wallets
of your customers…
Engrave it on your heart
Tattoo it to your butt
Let it settle in your brain cells…
This knowledge, this knack of understanding how human psyche works, this priceless peek into your buyer’s brain is what gets them to…
YEARNING TO KNOW MORE?
Get your copy of the ultimate guide to persuasion: use the psychology of persuasion to sell your ideas, your work or yourself (with your sanity, your dignity & your lip gloss intact)
NEVER FLINCH, OR SHRINK OR CRINGE... EVER AGAIN!
Now before we start – all you slimey people I mean YOUR OWN files. Ok. Good. I have a five step system for this, so let’s rescue your half put together guide, the one that’s languishing on your computer lamenting its sorry life and being ashamed that it ever landed in your brain WATCH…Read More
Let me be really honest with you. I see A LOT of lame copy. And not just from newbies, from the supposed experts. One of the reasons it is so lame is that there is no mental picture. My senses have not been engaged. None of them. WATCH THE FULL VIDEO BELOW OR YOU…Read More
How They Persuade is not your regular interview series (What? You expect regular from me? WTF is wrong with you?) Instead, this is a unique interview style interrogation where I drill my guests with some random scenarios and they need to tell me how they will persuade the other person in that scenario. Today is…Read More
I hereby solemnly declare never to freeze in fear, sit in utter despair, or move from foot to foot like a 3 year old on the verge of an “accident” when faced with an email, sales page or Facebook post.
I refuse to smile needlessly, play nice hopelessly, give in uselessly… in the hopes that if they like me enough, they might open their wallets for me.
I am a persuasion revolutionary and I use psychology of persuasion to win hearts, minds and wallets of my audience.