Email Persuasion Microlessons

A growing list of some of the best hacks, tips & tricks to master email persuasion…delivered in bite-sized microlessons. Microlesson One: You don’t ALWAYS have to use fear tactics to sell. Here’s when and how to use pain points in your email with class. Microlesson Two: Is your email Gone Girl or is it PrettyContinue Reading

Stop the Bullshit.

Take the Oath.

Become a Persuasion Revolutionary

I hereby solemnly declare never to freeze in fear, sit in utter despair, or move from foot to foot like a 3 year old on the verge of an “accident” when faced with an email, sales page or Facebook post. I refuse to smile needlessly, play nice hopelessly, give in uselessly…in the hopes that if they like me enough, they might open their wallets for me.

I am a persuasion revolutionary and I use psychology of persuasion to win hearts, minds and wallets of my audience.